Welness tourism development potentials for job creation, self-employment and catalysing local investments
Welness tourism development potentials for job creation, self-employment and catalysing local investments.
Wellness tourism is travel for the purpose of promoting health and well-being through physical, psychological, or spiritual activities. Wellness tourists are generally high-yield tourists, spending on average 59 percent more per trip than the average international tourist. Europe is the second largest wellness tourism market, with $158.4 billion in annual, combined international and domestic expenditures.
Examples of good practice from the previous 2007-2013 program, have shown that the exactly of such activities are a good basis for bringing people from the two sides of the border closer which contributes to a better appreciation and understanding among people, especially the young generation.
This project will exploit these potentials, all in accordance with the laws of nature and with a positive impact on the local population. Modern life with air and noise pollution, excessive traffic and fast food leads to plenty of stress and affects the health and well-being of people. Maintaining and improving health has become the ultimate goal of modern life and part of the daily culture of living. Promotion of healthy life styles is fundamental to a growth of health tourism (travel for health) in the modern global tourism markets.
$639b
6.5%
178%
A Wide Range of Activities
Project activities are dedicated to the use of local resources, both natural and human. In addition to the potential of forests and thermal water, there are local products (food, drinks, souvenirs, etc.) produced by the population. The goal is to connect these resources and make them into a unique offer that is completely in harmony with nature.
Established new cross-border tourism offer
- Reconstruction Forest selfness center - Food
- corner; Lecture part
- Construction of Forest bungalows
- Construction of Forest Amphitheatre
- Creation of health path
- Creation of sensory garden
Joint research on the impact of how natural elements impact on guests
- Economic modeling for the M. of Irig, Mórahalom and Kiskunsági NP
- Marketing plan for tourism development in the region
- Different tree species and its compounds at Fruška Gora mountain
Increased tourism stakeholder’s destination
- Forest Workshops
- Seminar on sensory gardens
- Training programme for industry representatives
- Conference: Plants impact on human health and society
Maintained cross-border touristic promotion campaign
- Web page of the NATESS project
- Promotional material
- Hosting
- Utilization of forest selfness and thermal tourism in the region
- Establish a cross border cluster, Study tour for press correspondents
A Cross-Border Team Developing Selfness Tourism in the Region
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This project is co-financed by the European Union. The content of the press release is the sole responsibility of Municipality of Irig and can under no circumstances be regarded as reflecting the position of the European Union and/or the Managing Authority.